Using Statistics to Leverage Results

By now you already know more than 60% of Other Adsense Marketers but with what I’m about to show you, you will really put yourself ahead of the game.

This next section is so easy, yet 90% of Adsense marketers fail to do it. Before we start it’s worth noting that it will take some time before you start to see results. So let’s jump forward a few weeks: I have followed the steps above and now have my website live and running. I am now seeing some traffic to my web-pages and it’s time to ramp things up.

Keyword research tools are great but nothing, I repeat NOTHING is as valuable as your own statistics. If your web-host uses Cpanel then you can use awestats for this section. If not then register with Google Analytics.

What you are looking for in your results is the keywords that visitors are typing into search engines in order to reach your website. But what can you do with this information? You will notice 2 things in your keyword stat’s here:

1: Sometimes users are typing the exact keyword you are targeting in order to reach your page. In this instance you can do 2 things to maximise your ROI (Return On Investment). First of all You now know that Google and other search engines associate your web-page with that keyword. So now is the time to promote that page more. Just stick to the rules above. Keep getting back-links with that target keyword along with some variations. Secondly, (BIG tip here) put that keyword into a notepad or spreadsheet file. You have already proved it’s easy to rank for and use can use it to get a head-start for your next website.

2: What you will also notice is that visitors are reaching your website via other keywords that you hadn’t specifically targeted. This is great, and again you can do 2 things with this information. First of all make sure you use these keywords as well as your target phrases when you’re promoting your site and getting back-links. This is how you snowball your traffic. Secondly, If these keywords aren’t too repetitive then create extra web-pages on your site that target these specific keywords. If they are too similar to create a new page for, then add them to your text file or spreadsheet and use them on your next site. This is known as creating “spin-offs”. You are simply leveraging your results and increasing the chances of your next site being successful because you already know you can get traffic with these keywords. DO NOT ignore these steps. They are what will transform a mediocre site into a true money spinner and that will increase it’s value when you come to sell it.

You can also liven things up here by promoting the affiliate products you researched earlier. Find the most relevant products you can (not the ones with the highest earnings) and try placing them above your ads, below your ads, and instead of your ads. Try each one in turn until you see which provides you with the biggest ROI. Testing is the only way to achieve this as it will vary depending upon your niche and many other factors. Using this exact method I increased my revenue by almost 400%!