All About Google Adsense

Why Adsense?

Since it’s conception, Google Adsense has been an attractive income opportunity. This is largely due to the fact that anyone with a website can easily earn revenue by placing targeted advertisements with very little effort. This revenue is a completely passive income stream meaning that once set up, you can simply watch your income grow. Imagine waking up in the morning to find out how much money you’ve earned while you were asleep!

In the early days of Adsense it was almost too easy. The system was open to abuse and clever marketers were able to rack up thousands of dollars everyday with worthless websites. Google hated this and took BIG steps to ensure that the quality of content on a website was reflected in the earnings of the web-master, in short – they would not rank poor quality sites. In order to be successful with Adsense you have to provide high quality content to your visitors. Let me repeat that. “In order to be successful with Adsense you have to provide high quality content to your visitors”

It doesn’t have to be ground-breaking but it has to read well and be informative. DO NOT be tempted with cheap (or sometimes even free) ready-made Adsense websites. Yes they sound attractive but I can promise you that they’re a waste of time. A savvy marketer can make them work but in reality, you will be making hard work of what should be an easy task. You will see why later in this article.

What you need to understand is that Good Adsense websites go hand-in-hand with SEO (Search Engine Optimization). You can’t master one without the other.

How Does Adsense Work?

It’s very simple. You open a free Google Adsense account. From there you choose an ad layout and will be given a small piece of code to copy and paste on your web-pages. Google will read the content of your page and search it’s database for relevant advertisements. Where-ever you placed code on your web-page is where your ads will appear. Now, every time a visitor clicks on an ad’ from your page, they are re-directed to the advertisers website, and you are paid for directing that visitor. The amount you’re paid is known as CPC (Cost Per Click).

The object of an Adsense marketer is to get the highest CPC possible with the minimal amount of effort. Again, this comes down to providing quality content to your visitor, but that’s not all. Let’s throw another element in here. Keyword Research…

Keyword Research will become the corner-stone of your empire. This is what separates those who succeed and those who do not. This is for 2 reasons.

1. You need to learn how to target keywords that are easy to rank for in the search engines.
2. You also need to target keywords that are likely to generate a high CPC.

So, now you know what Adsense is all about, let’s get down to it.

Let’s say you create a website that earns just $5 per day, (this is achievable I promise you). Just 1 months earning would generate $150 (working on a 30 day month average).

Now I said you can earn 8-12 x monthly revenue so let’s take the middle road and work on 10x monthly revenue for this example. This means that your measly $5 per day website is now worth $1500.

Sounds great right? And very achievable. But what if you could rinse and repeat this process so you created dozens or even hundreds of these little sites that were all earning you money while you were asleep? You can do this very easily by leveraging your results.

This is why Adsense is so attractive. This is why competition is fiercer than it’s ever been. This is why you need to know how to ignore the competition and let them fight each other while you slide in and take the easy pickings. I don’t want to sound like a hot-shot guru-type here but that really is how to make this work. If you hadn’t guessed, I’m talking long-tail keywords – And this is where it all begins.